Proceedings of the International scientific and practical conference “Multidisciplinary approaches in science, technology and culture” (October 21-23, 2025) / Publisher website: www.naukainfo.com. – Berlin, Germany, 2025. - 121 p.

43 UDC 330.341.1:004.9:005.21 Reznikov Roman Borysovych PhD in Economics, Doctoral Researcher Institute of Industrial Economics of the National Academy of Sciences of Ukraine IMPLEMENTATION OF DIGITAL STRATEGY PORTFOLIOS IN IT COMPANIES AMID THE RUSSIAN INVASION OF UKRAINE Annotation. This article explores the theoretical and practical foundations of designing enterprise growth strategies that are digital-first and resilient to crises. In an era defined by polycrises–where economic, technological, environmental, and geopolitical disruptions intertwine–traditional growth models have become insufficient. The study proposes an adaptive strategic framework centered on continuous environmental scanning, scenario-based planning, and the integration of advanced digital technologies. Artificial Intelligence and Machine Learning enhance predictive decision-making; the Internet of Things ensures real-time operational visibility; Blockchain secures data integrity and transparency; while Cloud Computing and automation underpin scalability and continuity. Together, these technologies create an ecosystem for dynamic, data-driven resource reconfiguration. The article further argues that enterprise resilience depends on the development of adaptive capacities in supply chain management, workforce transformation, and the integration of Environmental, Social, and Governance (ESG) principles. Policy implications emphasize the need for coordinated global digital governance and government roles in enabling innovation-driven recovery. The proposed approach positions digital transformation as the central mechanism through which enterprises can sense, seize, and adapt in the face of persistent global disruptions, ensuring sustained growth and competitiveness.

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