Proceedings of the International scientific and practical conference ―Current Issues in Science‖ (January 9-11, 2026) / Publisher website: www.naukainfo.com. – Dresden, Germany, 2026. – 179 p.

179 context. The biggest growth point for publishers and the corporate sector is the creation of books based on real Ukrainian cases that reflect the specifics of working in conditions of crisis and war. Combining classic paper publications with audio formats and summaries is the most effective model for modern corporate training. Prospects for further research lie in studying the correlation between the level of ‗reading activity‘ in organisations and their economic stability in the market. REFERENCES: 1. Cornelissen, J. P. (2008). Corporate communication: A guide to theory and practice . Sage Publications. 280 p. 2. Genesis. (2025). Biznes-literatura v Ukraini ta sviti: Doslidzhennia rynku 2025: Zvit proiektu Genesis Press [Business literature in Ukraine and the world: 2025 market research: Genesis Press project report]. 42 р. 3. Oltarzhevskyi, D., & Todorova, O. (2019). Contemporary corporate media: Current state, innovations and trends in Ukraine. Zarządzanie Mediami , 7 (3), 143–158. 4. Teremko, V. I. (2010). Unikalnist knyhy yak stratehichnyi fenomen efektyvnoi vydavnychoi diialnosti [Uniqueness of the book as a strategic phenomenon of effective publishing activity]. Bibliotekoznavstvo. Dokumentoznavstvo. Informolohiia , (4), 67–72. 5. Yamauchi, K. (2001). Corporate communication: A powerful tool for stating corporate missions. Corporate Communications: An International Journal , 6 (3), 131–136. https://doi.org/10.1108/EUM0000000005736 6. Zahorulko, Ye. O., & Oltarzhevskyi, D. O. (2023). Korporatyvni komunikatsii: Svizhyi pohliad: Monohrafiia [Corporate communications: A fresh look: Monograph]. Art Economy. 360 р.