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49 Fig. 1. Adaptive management scheme Adaptive management is a key factor in business survival in global crises, including military operations. Flexible management models allow organizations to respond quickly to changes, remain competitive, and ensure sustainable development even in extraordinary conditions. REFERENCES: 1. Highsmith J. Adaptive Leadership: Accelerating Enterprise Agility. Addison- Wesley, 2013. 2. Rigby D., Sutherland J., Takeuchi H. Embracing Agile. Harvard Business Review, 2016. 3. Womack J. P., Jones D. T. Lean Thinking: Banish Waste and Create Wealth in Your Corporation. Free Press, 2003. 4. Schwaber K., Sutherland J. The Scrum Guide. Scrum.org, 2020. 5. OECD. The Future of Work in the Post-COVID World. OECD Publishing, 2021. 6. PMI. Pulse of the Profession: Agile in the Age of Digital Transformation. Project Management Institute, 2021. 7. UNDP. Impact of War in Ukraine on Global Economy and Business Adaptation Strategies, 2023. External environment Analysis Flexible strategy Realization Rating Adjustment